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About The Brand 

Sustainable Beauty, Rooted in Science and Nature

Davines is an Italian haircare brand that blends beauty, sustainability, and innovation. Founded in Parma in 1983 by the Bollati family, it has grown into a globally recognized name in professional haircare, emphasizing high-quality ingredients, ethical sourcing, and environmental consciousness. Davines champions a purpose-driven philosophy, incorporating renewable energy, eco-friendly packaging, and responsible ingredient sourcing to create products that nurture both hair and the planet. The brand is a certified B Corp, reinforcing its dedication to social and environmental sustainability.

Brand Features:

  • Sustainable & Ethical Practices – Davines prioritizes sustainability through eco-friendly packaging, renewable energy, and carbon-neutral initiatives.
  • Natural & High-Performance Ingredients – Uses botanically derived ingredients combined with scientific research for effective and safe haircare.
  • B Corp Certified – A commitment to being a business that benefits both people and the planet.
  • Italian Heritage & Global Reach – Founded in Parma, Italy, with a presence in over 90 countries, balancing craftsmanship with modern innovation.
  • Holistic Beauty Philosophy – Aims to create beauty while respecting biodiversity, communities, and ethical business practices.
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(44 Items)
  • 17193 A New Colour A New Colour 1 Ammonia Free Permanent Hair Colour Click to View Colors Davines Davines A New Colour Ammonia Free Permanent Hair Colour Click to View Colors False davines/davinesanctubemaster.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines A New Colour Ammonia-Free Permanent Colour Cream is an ammonia-free permanent colouring system designed and formulated to offer total coverage and perfect lifting. True Log in to view pricing. False
    Davines Ammonia Free Permanent Hair Colour

    Davines
    A New Colour Ammonia Free Permanent Hair Colour
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  • 89305 DAVINES CREATIVE CONDITIO DAVINES CREATIVE CONDITIO 1 Creative Conditioners Click to View Colors Davines Davines Alchemic Creative Conditioners Click to View Colors False davines/davinesalchemcreativeconditionersmaster.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines Creative Conditioner- temporary color. No one said your hair color had to be the shade you were born with, or that color had to be done just to tone and cover greys! Why not play with the Davines Alchemic Creative Conditioners? Available in five shades, they are formulated with direct pigments which will deposit on a level 8 or above, leaving hair shiny and soft thanks to carefully considered ingredients like jojoba oil. We cannot wait to see your creativity at play! True Log in to view pricing. False
    Davines Creative Conditioners

    Davines
    Alchemic Creative Conditioners
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  • 18355 Finest Pigments Finest Pigments 1 Gel Color Formula Click to View Colors Davines Davines Finest Pigments Gel Color Formula Click to View Colors False davines/finestpigments.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines Finest Pigments is an ammonia-free direct gel color for hair. True Log in to view pricing. False
    Davines Gel Color Formula

    Davines
    Finest Pigments Gel Color Formula
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  • 28103 Mask with Vibrachrom Mask with Vibrachrom 1 Permanent Color Click to View Colors Davines Davines Mask with Vibrachrom Permanent Color Click to View Colors False davines/davinesmwvmastermasktubeandouter338floz.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines Mask with Vibrachrom is a permanent hair color that provides extra shine, a high conditioning effect, and outstanding duration. True Log in to view pricing. False
    Davines Permanent Color

    Davines
    Mask with Vibrachrom Permanent Color
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  • 167435 The Present Time The Present Time 1 Demi-Permanent Alkaline Colour Click to View Colors Davines Davines The Present Time Demi-Permanent Alkaline Colour Click to View Colors False davines/davinesthepresenttime.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines The Present Time Demi-Permanent Alkaline Colour delivers low-commitment and strengthening colour with an advanced power to create extra vibrancy. True Log in to view pricing. False
    Davines Demi-Permanent Alkaline Colour

    Davines
    The Present Time Demi-Permanent Alkaline Colour
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  • 74042 Davines VIEW Davines VIEW 1 Demi-Permanent Colour Click to View Colors Davines Davines VIEW Demi-Permanent Colour Click to View Colors False davines/davviewbottle.jpg Bonus Deal Available 0.00 0.00 0.00 False False False False 0.00 True False Diversion contract required. Davines VIEW demi-permanent color. True Log in to view pricing. False
    Davines Demi-Permanent Colour

    Davines
    VIEW Demi-Permanent Colour
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  • 175885 DV-66092 DV-66092 1 Activator 20 vol. Liter Davines Davines A New Colour Activator 20 vol. Liter False davines/2026davinesanewcolour20fronteliter.jpg Bonus Deal Available 12.50 12.50 12.50 False False False False 0.00 False False Diversion contract required. Davines A New Colour Activator 20 vol. has a creamy emulsion of hydrogen peroxide at 6%, to be mixed with Base Cream and the nuances to cover grey hair, to darken, to change reflect and to lighten up to one level, or with Bleaching Powder to lighten up to five levels. True Log in to view pricing. False
    Davines Activator 20 vol. Liter

    Davines
    A New Colour Activator 20 vol.

    Liter

    SKU DV-66092
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  • 175886 DV-66093 DV-66093 1 Activator 30 vol. Liter Davines Davines A New Colour Activator 30 vol. Liter False davines/2026davinesanewcolour30fronteliter.jpg Bonus Deal Available 12.50 12.50 12.50 False False False False 0.00 False False Diversion contract required. Davines A New Colour Activator 30 vol. has creamy emulsion of hydrogen peroxide at 9%, to be mixed with Base Cream and the nuances to cover grey hair, to lighten up to two levels, or with Bleaching Powder to lighten up to seven levels. True Log in to view pricing. False
    Davines Activator 30 vol. Liter

    Davines
    A New Colour Activator 30 vol.

    Liter

    SKU DV-66093
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  • 17303 DV-61069 DV-61069 1 Activator 40 vol. 30.43 Fl. Oz. Davines Davines A New Colour Activator 40 vol. 30.43 Fl. Oz. False davines/davinesanc40vol304floz.jpg Bonus Deal Available 10.00 10.00 10.00 False False False False 0.00 False False Diversion contract required. Davines A New Colour Activator 40 vol. has creamy emulsion of hydrogen peroxide at 12%, enriched with vitamin C for a strong anti-oxidant action. To be mixed with A New Colour Base Cream and the A New Colour nuances to cover grey hair or lighten up to three levels. True Log in to view pricing. False
    Davines Activator 40 vol. 30.43 Fl. Oz.

    Davines
    A New Colour Activator 40 vol.

    30.43 Fl. Oz.

    SKU DV-61069
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  • 17295 DV-61084 DV-61084 1 Activator 5 vol. 30.43 Fl. Oz. Davines Davines A New Colour Activator 5 vol. 30.43 Fl. Oz. False davines/davinesanc5vol304floz.jpg Bonus Deal Available 10.00 10.00 10.00 False False False False 0.00 False False Diversion contract required. Davines A New Colour Activator 5 vol. has creamy emulsion of hydrogen peroxide at 3%, enriched with vitamin C for a strong anti-oxidant action. To be mixed with Base Cream and the nuances to revive the colour or with the A New Colour Bleaching Powder to lighten up to three levels. True Log in to view pricing. False
    Davines Activator 5 vol. 30.43 Fl. Oz.

    Davines
    A New Colour Activator 5 vol.

    30.43 Fl. Oz.

    SKU DV-61084
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  • 17304 DV-61056 DV-61056 1 Bleaching Powder 16.9 Fl. Oz. Davines Davines A New Colour Bleaching Powder 16.9 Fl. Oz. False davines/davinesancbleachinpowder.jpg Bonus Deal Available 27.00 27.00 27.00 False False False False 0.00 False False Diversion contract required. Davines A New Colour Bleaching Powder does not contain ammonium persulfates (thus it is ammonia-free), it has very low volatility and ensures a controlled lightening process; it also contains a blue pigment for an anti-yellow effect. True Log in to view pricing. False
    Davines Bleaching Powder 16.9 Fl. Oz.

    Davines
    A New Colour Bleaching Powder

    16.9 Fl. Oz.

    SKU DV-61056
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  • 17293 DV-61058 DV-61058 1 Cream Base 13.5 Fl. Oz. Davines Davines A New Colour Cream Base 13.5 Fl. Oz. False davines/davinesancbasecream.jpg Bonus Deal Available 14.50 14.50 14.50 False False False False 0.00 False False Diversion contract required. Davines A New Colour Cream Base is the key element of Davines’ colouring system. Indeed, it can achieve all the results that are traditionally obtained with ammonia-based colours, but without using ammonia. Enriched with methasilicate, it ensures perfect lightening and grey hair coverage on all hair types. True Log in to view pricing. False
    Davines Cream Base 13.5 Fl. Oz.

    Davines
    A New Colour Cream Base

    13.5 Fl. Oz.

    SKU DV-61058
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  • 133356 DV-A3641 DV-A3641 1 A New Colour Swatch Chart Davines Davines A New Colour Swatch Chart False davines/davinesanewcolourswatchchart.jpg Bonus Deal Available 48.00 48.00 48.00 False False False False 0.00 False False Diversion contract required. Davines A New Colour Swatch Chart. True Log in to view pricing. False
    Davines A New Colour Swatch Chart

    Davines
    A New Colour Swatch Chart

    SKU DV-A3641
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  • 31843 DV-A3644 DV-A3644 1 Technical Map Davines Davines A New Colour Technical Map False davines/davinesa3373ancmappatecnicainglese67nuancerev001.jpg Bonus Deal Available 2.00 2.00 2.00 False False False False 0.00 False False Diversion contract required. Davines A New Colour Technical Map. True Log in to view pricing. False
    Davines Technical Map

    Davines
    A New Colour Technical Map

    SKU DV-A3644
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  • 122747 DV-A5117 DV-A5117 1 Applicator Bottle 3.3 Fl. Oz. Davines Davines Applicator Bottle 3.3 Fl. Oz. False davines/davinesnaturaltechapplicatorbottle3floz.jpg Bonus Deal Available 2.00 2.00 2.00 False False False False 0.00 False False Diversion contract required. Davines NaturalTech Applicator Bottle is used for Rebalancing scalp treatment, designed to bring optimal results to your clients. True Log in to view pricing. False
    Davines Applicator Bottle 3.3 Fl. Oz.

    Davines
    Applicator Bottle

    3.3 Fl. Oz.

    SKU DV-A5117
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(44 Items)